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Written by Rob Smith
Brand8 PR has been appointed by Bupa Care Services to develop an employee engagement campaign for its Care Homes.
The agency is working with Bupa Care Services’ internal communications team on the inaugural Bupa Care Home Awards, which allows all of the business’s 27,500 employees to nominate a colleague to receive an award for outstanding commitment and service.
Brand8 PR has been involved from concept creation, and the agency’s work has included stakeholder presentations and the development of a digital nomination platform. Following a judging day, the Awards will take place in July at a celebrity-hosted event at Leeds Town Hall.