Raising awareness of LCD TV manufacturer Cello Electronics through effective PR
British LCD TV manufacturer Cello Electronics is one of the fastest growing technology companies in the UK according the Sunday Times Tech Track 100. It is also one of the most innovative, having introduced the world’s first personal video recorder (PVR) TV to record onto SD cards. Leeds PR agency Brand8 PR was tasked with raising awareness of the business.
High profile PR launch of the Cello iViewer LCD TV
LCD TV manufactuer Cello Electronics launched a UK first – the iViewer – a TV that allows consumers to stream BBC iPlayer and other web-based channels like YouTube directly through its TVs without the need for a set top box or games console. Here’s how Leeds PR agency Brand8 PR launched the product, which was available exclusively through Marks & Spencer.
Building cosmetics brands with PR for Badgequo
Cosmetics company Badgequo produces affordable cosmetics that don’t compromise on quality. When the management team wanted to create further commercial opportunities with retailers and consumers, it asked Leeds PR agency Brand8 PR to implement a consumer-focused PR campaign that would deliver those objectives whilst building brand equity.
International PR for TITECH, world leader in waste sorting
Based in Germany, TITECH is the world’s leading manufacturer of sensor-based waste sorting systems with over 2,500 of systems currently operating in 30 countries. Brand8 PR has been appointed by TITECH as its lead PR agency to enable the implementation of the business’s global PR strategy in selected territory markets.